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Digital Media + Healthcare

EDITOR’S PICKS

Keep ahead of the curve with our latest insights.

Data + Intelligence

The Programmatic Playbook for Financial Brands

Webinar
2025 Consumer DIgital Trends on a purple background with abstract black and purple data points.

Data + Intelligence Digital Media SEO Strategy

The 5 Biggest Digital Marketing Transformations for 2025

Webinar
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Social

The TikTok Ban: What’s Next for Your Social Media Strategy

Blog

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Featured Content

Digital Media

Unlock Customer Insights with Performance Max Campaigns

Blog
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SEO Social Strategy Technology + Platforms

Mastering Metadata for Bluesky Social

Blog
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Data + Intelligence

Media Mix Modeling to Power Your Marketing & Data Measurement

Webinar
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When Paid Media Goes Dark: A Halo Effect Case Study 

Digital Media

Discover how pausing paid media impacts full-funnel results—and why always-on drives stronger ROI. Learn why measuring only last-click attribution falls short—and how to showcase the true ROI of your paid efforts.

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Blog

Digital Media

Optimize Your CTV Advertising Campaigns: Strategies to Cut Through the Noise

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Blog

Digital Media, Social, Strategy

Challenger Brands: Balancing Sales and Brand Equity

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Blog

Digital Media

Cutting CPAs: How Health Systems Can Harness Digital Media 

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Webinar

Digital Media, SEO, Social, Strategy

Outsmart Deeper Pockets: The Toolkit for Challenger Brands

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Blog

Audience Science®, Data + Intelligence, Digital Media, Strategy

How Google’s Third-Party Cookie Reversal Impacts Your Marketing

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Blog

Digital Media, Social, Strategy

Olympic Gold: How to Build a Winning Multichannel Marketing Mix

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Blog

Digital Media, Strategy, Technology + Platforms

13 Ways to Prepare for Third-Party Cookie Deprecation

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Creative, Digital Media, Direct, SEO, Social, Strategy

Boost Your Boomer-Focused Multichannel Marketing Mix 

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Blog

Creative, Digital Media, SEO, Social, Technology + Platforms

How AI Can Elevate Your Authentic Social Content

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Blog

Digital Media, Strategy

Decoding Performance Max’s Impact on Paid Search 

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Blog

Audience Science®, Data + Intelligence, Digital Media, Direct, SEO, Social, Strategy

8 Ways to Level Up Your Marketing Strategy in 2024 

Blog

Digital Media

The Future of Measurement: Attribution, Incrementality, and What’s Next in Ad Testing