From Data to Delivery: Smarter Direct Mail for Higher ROI
Wednesday, September 10, 2025
2:00pm ET / 11:00 am PT
Direct mail for precision, performance, and growth
Smarter data and audience strategies that make direct mail even more targeted and effective
How to reach digital-first and younger audiences with direct mail
Proven tactics for precision targeting while maintaining privacy compliance and brand safety
The ROI of modern direct mail—and how to boost yours even further
Meet the experts in direct mail + customer intelligence
Cindy Miller
Director, Direct Mail Practice
Cindy Miller is a Director of Business Development at Amsive, where she’s helped drive growth since 2007. With over 20 years of experience in marketing strategy, brand development, and client relationship management, she brings a results-oriented mindset to every challenge. Cindy thrives on building lasting partnerships and delivering innovative, cost-effective solutions that elevate performance and improve customer experience.
Ray Owens
EVP, Customer Intelligence
As Executive Vice President leading Amsive’s data and analytics team, Ray Owens has helped guide the company’s enterprise-level marketing technology services. From artificial intelligence to large-scale predictive analytics and beyond, Ray has covered the consumer insights spectrum for industries, including healthcare, major retail, real estate, and financial services.
Angie Arnspiger
Director, Direct Mail Practice
Angie Arnspiger is passionate about helping brands and advertisers build out strategies and tactics to increase growth, consumer engagement, conversion and loyalty. With a demonstrated success history of working in both offline and online media strategies, she has a deep understanding of identity graphing, unified ID data, and consumer privacy legislation. Her expertise spans multichannel marketing, new customer acquisition, CRM retention and activation, lead nurturing, and more.