Why Every Location Has Its Own Path to Growth

Gary brings a rare dual perspective shaped by deep, hands-on leadership experience inside large, complex health systems and his current work on the agency side partnering with similar organizations. Having held senior roles within health systems, he understands the operational realities, regulatory constraints, and internal dynamics that influence growth decisions. Today, he works closely with health systems facing those same challenges, helping them integrate brand and performance strategies in practical, scalable ways. This combination allows him to bridge strategy and execution — translating growth ambition into approaches that actually work within the constraints of healthcare organizations. 

As Executive Vice President leading Amsive’s data and analytics team, Ray Owens has helped guide the company’s enterprise-level marketing technology services. From artificial intelligence to large-scale predictive analytics and beyond, Ray has covered the consumer insights spectrum for industries, including healthcare, major retail, real estate, and financial services.