Amsive
Amsive

Earn Trust in AI Discovery with Search, Social, and Media


Wednesday, August 26, 2026
2:00 PM ET/ 11:00 AM PT

Reserve your spot

Discovery now happens across a connected ecosystem of search, AI, social, reviews, media, and third-party content.

Each signal adds context to how people and platforms understand a brand’s relevance and credibility.

In this focused discussion, Amsive experts will share practical tips to strengthen visibility through smarter channel decisions, clearer messaging, strategic testing, and meaningful measurement.

Understand the signals that influence AI visibility and brand trust

Use audience behavior to guide channel strategy, messaging, testing, and investment

Explore how advertising in ChatGPT could support organic visibility and existing media plans

Build a practical framework for measuring visibility and performance across the discovery journey

Meet the Experts Behind the Insights

Joshua Squires headshot

Josh Squires

Director, AI Search

Josh Squires brings over 17 years of search experience to his role as Director, AI Search at Amsive. He specializes in helping brands navigate the changing search landscape, with expertise spanning AI-driven discovery, technical SEO, content strategy, and brand authority. Josh helped establish the SEO practice at Tableau and regularly shares his perspective on how emerging search technologies are reshaping visibility and customer behavior. He combines technical depth with clear, practical guidance that helps brands prepare for what’s next.

Inna Zeyger Headshot

Inna Zeyger

Vice President, Digital Media

Inna Zeyger is a respected voice in digital media, leading Amsive’s paid media team in delivering performance-driven strategies for global enterprise clients across nearly every industry. With 15 years of experience, she’s built and mentored a high-performing team while championing innovation across search, social, display, video, and more. Inna ensures digital media execution aligns seamlessly with business objectives, consistently driving growth and impact. She’s an adjunct professor at Fordham University, as well as being a finalist for Search Engine Land’s Female Search Marketer of the Year 2019 and a featured speaker at Search Marketing Expo (SMX) Munich in 2023.

Chalice Jones

Director, Social + Influencer

Chalice brings over half a decade of marketingexperience to her role as a Director, Social Media +Influencer. Her past positions include stints inexperiential marketing and content management forbrands such as Petco, Sonic and Farmers Insurance.In her current role at Amsive, Chalice works as part ofthe content and social teams, where she uses herexpertise in content strategy, messaging strategy, andsocial media management to help drive clientcommunication goals.

Learn how to build a local visibility framework that earns prospective students’ trust in an AI-driven search landscape.