Data and Audience
5 Franchise Marketing Mistakes to Avoid in 2023
Engagement in marketing isn’t about a big diamond ring — unless we are talking about the social media posts by a jeweler targeting purchases of said diamond ring. Engagement in marketing means any type of response generated on social media. A Facebook post generating a like or a tweet being re-tweeted, reposts on Instagram or even click-through to a web site are all forms of consumer engagement.